1ère année du programme American BBA INSEEC

« Freshman »

Les cours de la 1ère année sont tous dispensés en anglais.

Global Evironmement and Humanities

Geopolitics – American Studies – Environmental Economics – History of the Future – Sociology


Business Fundamentals

Marketing Fundamentals – Principles of Management – Business Math – Digital Entrepreneurship – Finance Fundamentals


Languages and Communication

English for Oral Communication – Spanish/French/English as a Foreign Language – Beginning Chinese – TOEFL – Preparation – Computer Skills


Extra-Cunicular Projects

Humanitarian Team Project – UNICEF – Student Associations (MAP) – Sports

Seminars and Workshop


Show & Tell – Professional Building Blocks – Writing for the Job Market – Job Search I – Employment Opportunities


International Study Abroad – London Business Session (APRIL-MAY) and Internship 2 months (mandatory)